Social Media & Content Manager
Job Introduction
Are you looking for a career where you can make a real difference in people’s day.
We are seeking a Social Media & Content Manager to join our team based from our Head Office in London Bridge (hybrid working).
In this role, you will lead the strategy, planning and delivery of high‑quality content across all customer, commercial, corporate and social media channels. It shapes Southeastern’s digital storytelling, strengthens brand and reputation, and delivers content that engages customers, colleagues, media and stakeholders while driving measurable commercial impact.
You will be responsible for shaping and delivering the organisation’s social media strategy – as the voice of Southeastern Trains ensuring we use our channels appropriately, creatively and confidently as is appropriate to our audience. Developing storytelling content to engage effectively with customers, actively promote the railway to support revenue growth and link also to the broader industry strategy as the sector transitions to become one railway under Great British Railways .
Can you move people? Apply now.
What you’ll do
- Lead South Eastern Railway’s social media and content strategy to support corporate reputation, commercial objectives, performance storytelling, integration benefits and business priorities
- Develop engaging digital content - including video, graphics, imagery, animations and narrative posts for use across social channels.
- Translate complex operational, performance and programme information into accessible, audience-friendly content
- Lead day-to-day management of corporate social channels, driving proactive storytelling and monitoring trends, sentiment and engagement
- Identify opportunities to highlight success, build transparency and strengthen trust through digital platforms
- Produce digital content for major service changes, blockades, engineering works and customer communications
- Ensure all digital content is aligned with the organisation’s corporate narrative, tone of voice and brand guidelines
- Work closely with the Strategic Communications Manager to integrate digital activity into wider communications plans
- Support incident and crisis communications by producing rapid, clear and accurate updates where required
The experience you’ll need
To be considered for this role we recommend you demonstrate the below in your application;
- You’re a digital storyteller – You create compelling content that explains, inspires and engages
- A content marketing expert - who drives engagement and revenue
- You understand audiences – You know what works on digital channels and how to tailor content for impact
- You drive strategy – Confident in shaping social media plans that enhance reputation and build trust
- You’re creative and curious – Always looking for new ways to tell stories and bring the brand to life
- You’re proactive – You spot opportunities, anticipate risks and act quickly
- You collaborate brilliantly – You work well with colleagues across the business and with external partners
- You make great things happen – From concept to delivery, you take ownership and deliver high-quality output.
As proud members of the Armed Forces Covenant and Disability Confident Scheme, we will offer you an interview if you apply under these schemes and meet the minimum criteria for the role. Find out more here.
Other things to know
- This vacancy may close early if we receive a large number of applications. So, make sure you get yours in early.
- All offers of employment are subject to satisfactory references, a right to work verification, a basic criminal record check, and a pre-employment medical assessment. Work visa sponsorship isn’t available for this role.
- If you applied but weren’t successful in getting a similar role at Southeastern, please wait six months before applying again.
Find out more about our recruitment process and get tips to help you apply.
What you’ll get in return
Along with your salary, the rewards you’ll get include:
- a final salary pension
- 25 days annual leave allowance (plus bank holidays)
- free rail travel across our networks.
Meaning you can feel secure in your career as well as fulfilled by your work. Click here to see our full range of amazing benefits.
A bit about Southeastern
We’re one of Britain's busiest train operators, serving London, Kent and parts of East Sussex. We run over 1,700 trains a day, carrying more than 500,000 passengers and serving 180 stations.
However, working on our railway is more than getting passengers from A to B. It’s about all the little moments that make a difference to their journey.
It’s also about making our railway a great place to work. With a team that represents the communities we serve. This is a journey we’re fully committed to and we’re proud to have been named a ‘Great Place to Work’ at the 2023 National Rail Awards and endorsed as a WORK180 Employer for Women.
Our ways of working are what we expect of everyone at Southeastern. They are powerful. Tiny moments, every day, from every one of us, add up to massive, positive change. Improving how it feels to work here and how it feels to travel with us.
At the heart of everything we do, our Safeguarding Team works to keep our customers, colleagues, and the public safe by improving safeguarding measures and knowledge making sure everyone gets home safe, every day.
SE Trains Limited
